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104.3 The Fuse - Woodward Communications

How To Upgrade Your Brand With SoCast In 2024

By Kat (SoCast) Mar 7, 2024 | 10:52 AM

2024 is finally here, and with it comes a renewed sense of optimism and hope for the future. Now is the time to start planning for the year ahead to ensure your company and radio brands reach all of their digital and revenue goals. If you’re looking for inspiration, guidance or knowledge, we’re here to help. Here are some of the ways you can upgrade with SoCast in 2024.

Make A Fresh Impression With SoCast Theme 3.0

The SoCast 3.0 theme is designed to be the most robust set of theme configurations by SoCast to date, with consideration for the most popular client customizations and requests, as well as the latest design trends. New customization options for dynamic website content have been provided to empower you to create compelling and tailored websites for your brand, content, and audiences. These customization options will also allow you to easily and quickly adapt your website and content as your brand or audiences grow and change. 

This theme is available to all clients at no additional cost. Reach out to SoCast Support if you’re interested in upgrading themes. 

Keep Your Listeners Engaged With The SoCast Premium Player

SoCast’s Premium Player is not only customizable and mobile-responsive, but it allows you to control your web player’s content in order to drive engagement and revenue. It features customization options for branding, ability to display a visually engaging song playlist, customizable content area and additional ad space.

The SoCast Premium Player is an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Create A Community Hub With Local Listings

Local listings are a great tool for generating local traffic and community engagement on your website. SoCast’s Local Listings tool can be used in a variety of ways, including for Buy & Sell, Real Estate, Auto Listings, Community News, Announcements, Business Directories etc. You can even use the tool to think outside of the box and create a whole website dedicated to a specific topic or business. Bonus! It’s all responsive, meaning your audience can engage via their mobile devices.

SoCast Local Listings is an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Become A Vital Community Resource With Cancellations

Our Cancellations System is designed to help radio stations inform their listeners about school and business closures due to inclement weather, holidays, special events, etc. It provides vital information that people need to plan their day, such as knowing if they can drop off their kids at school or if their workplace is closed.

What makes the Cancellations System user-friendly is that it allows schools and businesses to update their own status, eliminating the need for radio station staff to intervene. This means that listeners can receive the most up-to-date information without any delay.

In addition to its practicality, the Cancellations System presents significant sponsorship opportunities for businesses looking to reach a captive audience. By utilizing this tool, radio stations can offer their advertisers a unique platform to promote their products and services. Bonus! It’s all responsive, meaning your audience can engage via their mobile devices.

SoCast Cancellations is an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

SoCast Mobile App For Android & iOS.

Artist images provided via Apple/iTunes

Be Accessible Anywhere With The SoCast Mobile App

SoCast’s Android and iOS apps include the latest technology and updated features such as the ability to customize the homepage, more options for theme tailoring, additional layout flexibility with various format combos and variations, a redesigned player with additional options for live streaming and podcasting, and faster load times and stability. It also continues to include multiple advertising options, a popular audio commenting feature, artist bios, carplay integration, song voting and more.

The SoCast Mobile App is an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Connect With Your Audience At Home With SoCast Voice

Smart speakers and connected devices are invading our homes, and listeners now expect their radio station to be available to stream on demand.  SoCast Voice puts your radio brands on devices like Amazon Alexa (Echo, Echo Dot, Echo Show and Echo Studio) allowing your stations to become voice accessible by your audience so they can access your music, podcasts and radio streams.  SoCast Voice allows you to personalize your audience’s experience by creating custom skills, phrases and Invocations enabling your audience to engage with your content and brand. 

SoCast Voice is an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Retain & Grow Ad Revenue With SoCast Reach

From proposal to profit, it’s easy for your radio sales teams to retain & grow ad revenue while attracting new advertisers with our full suite of digital advertising solutions. SoCast Reach helps radio broadcasters stay on top of their digital marketing campaigns for their clients through an intuitive dashboard and proposal generation process that puts you squarely in the driver’s seat.

SoCast Reach is an additional cost, and requires a consultation with our team. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Get Live & On-Demand Streaming With SoCast

SoCast has partnered with an industry-leading service provider of live and on-demand streaming. Which also features podcasting delivery, and software-as-a-service (SaaS) toolsets for enterprise-level broadcast media organizations. 

This stream partnership allows our player and song playlist tools to easily integrate and support their AAC, MP3 and HLS formats. SoCast also supports stream integration to allow your listeners to rewind your live stream and hear recently played content.

SoCast Stream Services is an additional cost. Reach out to SoCast Support or your SoCast Sales Representative for more information.

SoCast Premium Feeds

Upgrade Your Content With Our Premium Feeds

SoCast’s Premium RSS Feeds offers content that automatically updates your website with music and entertainment news. Our RSS feeds publish every weekday, Monday through Friday, to make sure that you have all of the biggest stories of the day. 

Clients can choose the format that best suits their needs from Country, Rock, CHR, Urban, AC, Classic Rock or Classic Hits. We also offer a full Entertainment feed that includes gossip and industry news.

SoCast Premium RSS Feeds are an additional add-on and can be purchased per brand. Reach out to SoCast Support or your SoCast Sales Representative for more information.

Become A Digital Expert With A Custom Training Or Consultation Session

SoCast offers a variety of free self-help services including in-depth training webinars and a comprehensive knowledge base available at any time to you or your team. However, if you’d like a personalized refresher, would like a consultation or have new team members who you think would benefit from a customized training session for any of our products or offerings, we’re here to help!

SoCast Custom Training and Consultation Sessions require a consultation with our team. Reach out to SoCast Support or your SoCast Sales Representative for more information.

If you’re an existing SoCast client, and are interested in any of these products please reach out to us at support@socastdigital.com

Interested in SoCast Digital? Learn how SoCast can help you engage your listeners and reach more customers for your clients through our solutions custom built for the broadcast industry by clicking the ‘Book A Demo’ button.